A fresh new look for Greenlight

In 2017, Greenlight started on a bold mission to raise a generation of financially-smart kids. Now, that mission is growing. Because… well, we’re growing.

1 million strong

Earlier this year, we surpassed 1 MILLION kids and parents. That’s more than 1 million of you who…

• Dreamed up new features for us to build.

• Reached savings goals (and then created more). 

• Finished chores on time and earned allowances.

• Chuckled at our corny jokes. 

• Gave money to charities.

And throughout it all, it’s the 1 million of you who inspired us to keep reaching for new milestones.

Fun, fresh and new

We thought a lot about how we could celebrate you, be better for you and evolve the Greenlight you know and love.

As a team, we decided it needed to be big. It needed to be new. 

So we came together to imagine a new brand — a brand that can be there for every first, every birthday, every transition and every milestone. A brand that inspires your trust and is there to celebrate every little joy of being a parent.

Today, we’re so happy to introduce you to the new look for Greenlight, as we take on an even bigger mission: to shine a light on the world of money for kids and parents.

What changes?

Starting today, the new look and feel will take over our website, social media, emails and more with (minty) fresh colors, a new logo, fun patterns and delightful photos that reflect our vibrant community of families.

What’s next? Stay tuned. Over time, you’ll see our new look across more and more of the Greenlight universe.

What stays the same?

Us! We’re still Greenlight. We’re just growing up, like your kids do. For now, your app and debit cards will still look largely the same. But, changes are on the way — we’re just getting started!

From our Greenlight team to your family, thank you for getting us here. With 1 million reasons to celebrate — and many more to come — welcome to the new Greenlight.